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How
Nonprofits Can Successfully Use Facebook and Facebook Apps :: Beginner/Intermediate Date: Tuesday, March 27, 2012 This webinar begins with a brief explanation of the difference between Facebook Profiles, Groups, and Pages and then quickly moves into a click-by-click demonstration of how to successfully create a Facebook Page for your nonprofit. The webinar presents a thorough tour of the Admin Panel and toolset, including Insights, Apps, Tagging, Favorites, Questions, Status Updates, and Milestones. The webinar will also give a tour of the new Facebook Timeline Pages and discuss how they impact nonprofit communications on Facebook. The webinar then hones in on the importance of the News Feed and showcases tactics to increase Likes and Comments on your Status Updates, as well as numerous strategies to grow your nonprofit's Facebook Fan base. The webinar also demonstrates how to add Apps and highlights what Apps are best for nonprofits. The webinar then closes with strategies on how to monitor your Facebook Return on Investment (ROI). The webinar will be given by Heather Mansfield (bio), author of Social Media for Social Good: A How-To Guide for Nonprofits and creator of the Nonprofit Organizations Facebook Page, the Nonprofit Organizations Twitter Profile, the Nonprofit Organizations YouTube Channel, and the Social Media for Nonprofit Organizations LinkedIn Group. She also blogs at Nonprofit Tech 2.0. To date, Heather has given over 400 webinars and trainings on how nonprofit organizations can successfully utilize social media and mobile technology. A firm believer in putting your money where your mouse is, Heather also donates 10% of the proceeds from her webinars to her favorite nonprofits.
Please Note: This webinar is packed with practical, how-to information and does take the full 90 minutes. There will be a 5-minute break half way into the presentation and Q&A is done via Chat at the end of the webinar. Attendees are provided very comprehensive notes of the webinar within 24 hours of the presentation. No toll free number is provided for the webinar. Attendees can either call a long distance phone number (in most cases) or listen over their computer speakers.
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